Innovation unearthed: Dispatches, dialogues, and deviations from the front lines of innovation.
Innovation is driven by the behaviors of those involved in it. You’ve got to be open to new ideas but not so open that you abandon judgment. You’ve got to know when to think expansively and when to be more reductive. You’ve got to know how to go with your gut and how to let go of the idea you were sure was right. Often, however, failure to unlock innovation’s potential comes from a misalignment of behaviors. Self-preservation, sour dispositions, a lack of situational awareness—these are among the obstacles that arise on the journey.
And sometimes certain people play recurring roles. In the work we do at ?What If!, we see them all. At the right moment, their innate behaviors are essential to the undertaking. But when they don’t know how to turn them on and off—to jump between...
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