Ben has been at ?What If! since March 2001. He is a member of the Inventing Team and produces artwork, ideas and packaging mock-ups as well as animations and other media to really bring ideas to life! Prior to this he has completed a Degree in Product Design at Central St Martins in London, and freelanced as a visualiser for two years with United Biscuits. He has a keen eye for detail and a passion for design. Oh and he rides a big fast motorbike too!